The sign-less door to NE1 Skate Shop is easy to miss the first time you walk by. The store occupies the same concrete Art Deco-style building as Republic of Pie, and were it not for the walls decked out with skateboards, I’d have mistook NE1’s front door for a third entrance to the pie and coffee spot.
I stopped in and learned how they rolled head-first into the local artist community — everything there is made by locals. I wrote about the experience for my About Town column in North Hollywood-Toluca Lake Patch:
Devon Mix, who’s one-third of the NE1 team, peeks his head out from behind the counter to welcome me into the store. We start talking, and he tells me they’ve been open since mid-December of 2011 but didn’t get the wheels fully rolling until this January.
Everything in the store is locally made, Mix tells me. He and the store’s co-owners, David Babin and Nate Childress, reached out to local indie designers and artists to showcase their work in the shop. They also offers apparel printing, graphic design services and more. Mix says he, Babin and Childress are committed to offering the space to anyone (hence the shop’s name, “NE1”) – DJs, graffiti artists, fashion designers, etc. – who needs help getting exposure.
“We try to support the (NoHo Arts) District as much a we can,” he says. Customers who show a receipt from a local business will get 10 percent off their purchase, and the store regularly hosts music and art events every weekend.
You can read the entire article at here.
Check out my other recent NoHo-TolucaLake Patch articles:
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- How Does A Valley Village Garden Tour Winner’s Garden Grow?
- 46th Assembly District Candidates Face Off in Valley Village
- Valley Village Supports City-Wide Sign Ordinance, Rejects Bullet Train Proposal
- Missing Out On CicLAvia Is A Reminder of Bike-Friendly NoHo